The Crowdometer

Lumo Pixel Awards 2024 — Winner
WOO Awards 2025 — Shortlisted

We've all felt the punishment of walking into an overcrowded supermarket with a long shopping list. To highlight how Bargain Box’s meal kits are a smarter way to do your weekly shop, we created the Crowdometer — Tactically placed ads that use Google Maps data to warn people when supermarket crowds nearby are at their worst.